Pipeline for HR technology for wellness and benefits technology vendors.
Colibrizen reaches HR, payroll and people-ops leaders for wellness and benefits technology vendors. Clear reporting shows what was sent, who replied and what happened next.
Ways we build pipeline
Colibrizen is a lead generation firm for HR technology working with wellness and benefits technology vendors. Programs can combine any of the services below.
HR tech audience programs
Reach HR, people and payroll leaders.
Data and outreach aimed at CHROs, HR directors, payroll and benefits managers and people-ops teams: the buyers for HR, payroll and workforce software.
- ✓ HR leadership data
- ✓ HR-tech targeted outreach
- ✓ Meetings with people-ops buyers
Four steps
Brief
Your offer, best customers and what qualified means.
Build
Target accounts and contacts researched and checked.
Launch
Outreach goes live with agreed messaging.
Hand over
Qualified leads and meetings, with notes.
What you can expect
Simple rules we follow on every engagement.
No long lock-ins
Programs run month to month once the first phase is complete.
Researched by people
Every list is checked by a researcher before anyone is contacted.
Your criteria, agreed first
We write down what counts as qualified before the program starts.
Built for
Common questions
What counts as a qualified lead?
We agree that with you before starting: typically role, company fit, need and timing. Anything that doesn't meet it isn't passed on.
How do you contact prospects?
Mainly personal email, with phone and LinkedIn where it suits the audience. Every message includes a simple way to opt out.
Can you work with our CRM?
Yes. Leads can be delivered into most CRMs or as files with the fields you use.
Tell us what you need
Send a short brief and a person will reply with ideas and next steps.